Our Philosophy

Good design is all about simplicity. Perfection is achieved not when there is nothing left to add, but when there is nothing left to take away.

Who We Are

PURO is a digital design agency based in Lagos, Nigeria. But what makes PURO work so successfully is the people.

We are a diverse, creative, smart, friendly, talented, design-mad bunch who quite simply love what we do. And even though we’ve all worked in this industry for years, we still get that thrill from producing something really magical.

FULL SERVICE, FULL TIME, FULL ON!

Growing revenue means you work anywhere & everywhere. We’ll be knee deep in analytics, improving conversion rates, whilst optimising the site for SEO and building data feeds for product listings ads. At the same time our ecommerce team will be busy making sure all this good stuff is part of the new platform launching next year, while the social guys work eagerly at getting bloggers and journalists to your next event. It’s pretty exciting really!

WE’RE INTERNATIONAL

It’s actually quicker to list the places we don’t work. Right now we’re running twitter campaigns in Russia, VOD in China, Paid Search in the Nordics, product listing ads for the UAE, deploying sites in the UK and US and driving SEO from the UK to Germany to Latin America. With a truly international team of strategy and delivery experts we’re ready to support you, wherever you want to grow.

WE BELIEVE IN DOING THE RIGHT THING

We’re technology and media agnostic, so we don’t act partisan and we don’t play politics. What we do do, is think about growing revenue, look at the data, understand the problem, and fix the things that will make a difference. We won’t spend your money where we get the commission, we won’t push services that don’t address the issue and we’ll stand up for what needs to be done.

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WE MAKE IT HAPPEN

Skills are everywhere these days. But the desire to create change, the ability to drive lasting improvements and strength to stay on course and pipe up when things aren’t moving aren’t skills you learn. So we recruit for attitude as well as skill to ensure that a client’s team is more than a collection of skilled people. It’s a team of rainmakers.

CORE TEAM

Our people are the best. Our future depends on it. We’ve won an award for being one of the best companies to work for but we also have some of the best people to work with.The smooth running of our agency relies not just on our in-house technologies, methodologies and infrastructure, but the commitment and passion of the more than 100 people working here.

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ALEXANDER WYSE
Founder/CTO

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FIFI ANTAK
Co-Founder/COO

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KASSIM SULEIMAN
Creative Director

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STEPHANIE BASI
Head of Photography

CLIENTS AND PARTNERS

At PURO Africa Interactive we keep very good company, having worked in almost every business category delivering highly successful websites, cross-platform mobile applications, innovative social strategies and other creative digital solutions for some of the largest brands in the world; we are positioned to enhance your brand’s online presence on the African continent.

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British AUC
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Adnet
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